Never Waste a Good Crisis!

As Winston Churchill was working to form the United Nations after WWII, he famously said, “Never let a good crisis go to waste”. I recently heard fashion designer, Tori Burch also say this about dealing with her businesses closing down during the pandemic and how she is dealing with how to recover.

​Here are a few of her comments from Emerging from the Crisis from Harvard Business Review:
How has Covid-19 changed the nature of what you do and how you do it?
Burch: We’ve learned that we can adapt and run the business from home virtually. We have a great team, and to see the amount we can get done is inspiring. One thing that isn’t easy is the creative process. Design is tactile and collaborative work, and to design collections on a computer is really difficult.
Burch: Trends come and go, but being casual and interested in health and wellness was a trend before the crisis. That’s going to continue. At the same time, people are going to want to go out and dress up again. So I wouldn’t throw away any of your good pants or jackets. But let me make a larger point. People often think of fashion and apparel retailing as a “lite” industry, and when this threat struck, it was clear that no one was advocating for the government to help us. But our sector represents 11 million American jobs and $2.5 trillion of GDP. This idea that fashion is frivolous is a misperception.  

As we adapt and try to move forward how can we learn from this crisis, is a question I ask myself and my clients daily. Here are a few other questions to ponder:

• Could this be a good time to reinvent myself or my business? 
• Do I take time to reflect on my life and my recurring patterns or issues? 
• What's a new way to do this?  
• What's falling away that no longer serves me? 
• What really brings me joy and fulfillment? 
• What do I stand for? 
• Who supports my dreams, life vision and goals? 
• What could I be doing during this crisis to recreate myself or get more of what I want from life?
• What would I like people to say about how I handled this crisis? 
• What might I do that I never thought I could do before? 
• What opportunities are arising from this?

We will probably look back at the time in history and our lives with great reflection and wish that we used this time to it's fullest and feel we didn't waste the crisis but we turned it into a turning pointing in our journey to do what we may have never imagined! 

If I can help you on your journey, let me know. I would love to hear from you! 

https://hbr.org/2020/07/emerging-from-the-crisis